Bean to cup coffee machines offer a sustainable way to make coffee. And they’re just as convenient and simple to use as single-serve pod machines!
What’s the deal with pods?
Pod (or capsule) machines caught the attention – and hearts – of consumers when Nespresso chose George Clooney to be the face of their wildly successful marketing campaign.
From a functional point of view, the pods offer speed and convenience. Not just for the coffee lovers making their favourite brews at home, but also for many cafes and restaurants looking for an easy way to serve a consistent “Cup of Joe”. The single-serve coffee containers reduce the time needed to brew coffee and keeps the process simple, without hassle or mess!
But what the deep and soothing tones of Clooney’s voice fail to mention is just how bad for the environment these pods are. Almost a decade after the first Nespresso ad aired, it was reported that the British public threw away roughly 260 million individual coffee pods.
Most popular pod brands are made from a combination of plastic and aluminium. These materials are incredibly difficult to recycle, taking between 150 and 500 years to break down in landfill.
“Coffee pods are one of the best examples of unnecessary single-use plastics that are polluting our planet. Many end up getting incinerated, dumping poison into our air, water and our soil.”
John Hocevar, the campaign director of Greenpeace USA
And if you think it’s just a simple matter of using more sustainable pods from another company – you can’t! Large pod brands will lock you into using their own containers to stop competitors moving in on their profits.
Why bean to cup coffee is eco-friendly…
Looking to offer your customers a more environmentally-friendly cup of coffee? Here’s why bean to cup is the best investment for your business…
Bean to cup machines have long been the choice for coffee purists and fans of barista-worthy lattes. With a built in grinder and a variety of settings, you can decide just how fine you would like your beans ground. Simply pour the coffee beans into your machine and sit back as they’re whipped into the perfect brew. Most bean to cup machines also include a steam arm, so you can froth milk when needed as well.
For eco-conscious customers – and businesses – investing in a bean to cup machine for your cafe or restaurant helps cut out the unnecessary waste of pods. You’re also not tied to a particular range like with most coffee pod machines. This means you can also invest in sustainably sourced coffee beans, such as Fairtrade or Rainforest Alliance/ UTZ certified coffees.
“In a year, enough coffee pods are purchased to wrap around the earth 10.5 times, and most end up in landfills. A whole bean machine alleviates that waste and also helps to make your brew more delicious by letting you support your local, sustainable roaster.”
Lauren Bloomberg, the Office for Sustainability
It’s time to ditch the pods. Offer your customers a more sustainable and eco-friendly cup of coffee with a bean to cup machine.